Marketing of service ( Capture the Customer Interface ) Essay

Marketing of service ( Capture the Customer Interface ) - Essay Example There are different types of customers in the food industry but the main customers who frequent chili and groceries are those who are looking for Indian foods among other Asian delicacies. This customer base is generally acquainted with the best service delivery that the shop can offer the customers are treated as individuals and all their needs catered according to their preferences. Chili and Olive Groceries does this by making sure the restaurant is never double booked and enough space is available for any extra bookings. The entire service in the store is team managed to make sure the flow of information from the customer is entirely put into consideration for better services that they require. Chili and Olive groceries have redesigned the elements of process, people, productivity, and physical environment to appeal to the customers it serves. This comes as part of the process to create a better communication in the business. The use of social media creates an easier way to locate the restaurant and grocery. This comes easy since Muhammad has put the map on the timeline of the Facebook page plus the page is used as an advertisement medium. It is hard to miss the delicacies the restaurant offers since they are displayed on the wall. To increase productivity the store has employees to assist on anything one need. Customer service has been vamped up to make sure the customer base is satisfied at any given visits. Chili and olive has iconic products that are rare in Canada hence creating a market that is untapped. The restaurant and grocery store is a brand that is visibly appealing to any consumer who never had the Indian and middle eastern food experience. With a variety of specials like biryani, samosas, sheesh khabab, paneer paratha, and other Indian and middle eastern food, the menu in the restaurant is to die for. The product here cater for every needs for the customers be it those who are on the diet and those who are in for a